Ulm School of Design(1953 – 1968) was one of the most influential school of design. The exhibition created an awareness about the history of this school and its functioning.
They have worked in the realms of Visual Communication, product and furniture design. The quality and precision in their work in those times is highly appreciable and also very inspiring.
Pre-laminated boards are used for making desks and cabinets. While partitions and other components of a work station are manufactured using metal sheets, Gi sheets etc. of various sizes.
Studio f is a Featherlite venture providing a wide range of furniture for hotels, residences, offices or outdoor use.
The REVA Electric Car Company designs and manufactures battery electric vehicles. These two-seater cars are sold at a select few cities in India; and mostly exported to Europe. A newer four-seater version is also being released.
The chassis or the support framework is made initially. And in less than 20 steps in an assembly line, each car is manufactured. There are stringent testing conditions to provide with a high quality end-product.
The REVA cars have the unique REVive battery charging system which allows remote access to the car's on-board Energy Management System activated by an SMS. This enables REVA to analyse a near depleted battery upon request. Then, the support centre can determine the battery condition within seconds and allow access to the remaining charge.
Sansera Engineering manufactures forged and machined components like connecting rods, crankshaft assembly, gear shift forks, rocker arms etc. Their clients in India include Suzuki, TVS, Mahindra etc. and GM, Daewoo, Ducati, Yamaha etc. are the overseas clients.
The design process for a component begins with the client sending requirements in 2D or 3D format which is loaded onto the Sansera platform. A flow diagram is prepared which charts out each step from the procurement of raw material to dispatch of the products. With the help of various softwares like FFCAM and NC programs, the requirements are incorporated in the design of the component. Materials are finalised after detailed analysis of the various pros and cons and safety considerations. Each step of the process is tracked and this helps in faster operation.
Sansera also designs most of the machines they use. This reduces their expenses drastically. The designs are user-friendly, easily maintained; meet all functional and ergonomic needs.
The risk factor in their business is meeting the quality requirements of their products.
The first step of the process involves artists who design the patterns to be transferred either manually or digitally. Once the design is approved by the client, the next step is to separate colours in the design, giving the positive images for printing. Each colour used in the design has a separate positive image.
The positives are given to the Pre-press section and exposed to a photographic film or screen to which it is transferred. It is exposed to yellow light for about 4-5 minutes. Nextly, this is exposed to light. Each colour has a separate screen. After the positive has been transferred on to the screen it is washed to obtain the negative. The negative is then developed to obtain the sticker. The sticker is given a protective coating. It can be transferred onto the required surface by wetting it. To ensure that it does not peel off, the surface is baked.
The colours used are available in powdered form and is mixed with a medium before using it for ceramic transfer.
Designs can also be transferred onto textiles using a heat press.
HOME CENTRE, LIFESTYLE STORES
After visiting the stores, I feel that both Mother Earth and Home Centre have fairly good USP’s since they have succeeded in conveying it through their stores, sales as well as their popularity in spite of the high level of competition existing in the market. While Mother Earth focuses on procuring and selling products that are eco-friendly and also manufactured in traditional eco-friendly ways, the focus of Home Centre is on bringing all major home needs under one roof.
